B2B Sales Intelligence as a Service

Sales intelligence,run for you as a service.

Most sales intelligence is sold as software. You buy access, and the work of deciding which companies matter and why now is still left with your team.

Growth Assist works the other way around. We build the intelligence model, monitor your market continuously, research each opportunity, and deliver briefed, prioritised pipeline into the way your sales team already works.

What it is

A managed service, not a subscription.

01

A managed service, not a platform

There is no dashboard to learn and no seats to fill. We run the intelligence process for you and deliver prioritised opportunities into the way your team already works.

02

Analysts, supported by AI

AI reads volume and finds patterns. Our analysts decide what is commercially meaningful, and every opportunity is checked by a person before it reaches your team.

03

Built around your market

The signals that matter to a roofing contractor are not the signals that matter to a managed print provider. Each engagement runs on an intelligence model built for your buyers.

04

Continuous, not a one-off list

Markets move. We monitor for change every week, so pipeline arrives continuously rather than as a list that ages the moment it is delivered.

The difference

Lists find companies. Sales intelligence finds opportunities.

Buying a data tool

  • Find list
  • Research manually
  • Guess who to contact
  • Generic outreach

Managed sales intelligence

  • Monitor market
  • Detect change
  • Research opportunity
  • Understand why now
  • Deliver sales brief
  • Start relevant conversation

What we read

The information your market gives away.

Companies signal change long before they write a requirement down. We combine the relevant sources into a single view of who is worth your attention this month. The exact data sources are selected around your ICP, sales process and agreed opportunity triggers.

  • Company information
  • Property intelligence
  • Planning data
  • Survey data
  • Recruitment activity
  • Leadership changes
  • Market changes
  • CRM information
  • Historical sales conversations

How it works

Evidence first. AI second. Sales intelligence third.

01

Learn

What you sell, who buys, and what makes an opportunity valuable.

02

Define

The ICP and the buying triggers that matter in your market.

03

Research

Continuous monitoring, then analyst research on each candidate.

04

Validate

Evidence traced to a source; inference labelled as inference.

05

Prioritise

Fit plus evidence plus timing decides where attention goes.

06

Deliver

A briefed opportunity in the Sales Intelligence Workspace.

What you receive

A briefed opportunity, not a row in a list.

Examples shown are illustrative and use fictional companies and information to demonstrate how Growth Assist Sales Intelligence works.

Sales Intelligence Brief

Illustrative example
EX-0412 · Managed IT
Company

Alderwick Components Group

Precision components · 140 employees · fictional example

Why this company matters
Multi-site manufacturer in the size band where this provider's win rate is strongest, currently running IT support in-house with a single technical hire.
What changed
  • Second facility taken on a long lease earlier in the year
  • New Operations Director appointed from a larger group
  • Four maintenance and production roles advertised in six weeks
  • Asset finance facility registered against new plant
Why now
Expansion plus a new operational leader usually creates a review of support arrangements within two quarters. The window is open now rather than at renewal.
Who to contact
Sarah Mitchell, Operations Director — owns site readiness and supplier arrangements during expansion (fictional stakeholder).
Recommended action
Begin a conversation with the Operations Director about supporting the second site before it goes live.
Confidence
High — four independent signals, each traceable to a primary source.

FAQ

B2B sales intelligence, answered.

What is B2B sales intelligence?

B2B sales intelligence is the process of identifying which companies are relevant to what you sell and establishing whether something has changed that creates a reason to speak to them now. It combines company information, market evidence and your own sales data.

How is a managed service different from sales intelligence software?

Software gives your team access to data and leaves the research with them. Growth Assist does the research: we define the ideal customer profile with you, monitor for relevant change, verify the evidence and deliver prioritised opportunities your team can act on.

Where does the evidence come from?

External sources can include company information, property and planning data, recruitment activity, public announcements and leadership changes. Internal sources can include CRM records, previous proposals and historic sales conversations. The exact sources are selected around your ICP, sales process and agreed opportunity triggers.

Do you use AI?

Yes, to read volume, connect information and structure research. AI is never presented as fact: every opportunity separates verifiable evidence from inference, and the supporting evidence stays visible to the salesperson. Evidence first. AI second. Sales intelligence third.

Do you do the outreach as well?

No. Growth Assist automates discovery and research, not cold outreach. Your sales team owns the conversation; we make sure they start it with a reason.

How do we get started?

With a Pipeline Intelligence Audit: a structured review of your pipeline today, your existing data, and the why-now triggers that could identify your next opportunities.

Request a Pipeline Intelligence Audit

The audit is the first step in the managed service: a structured review of your pipeline today, the opportunities being missed, and what a continuous sales intelligence process would surface in your market.