Commercial Solar
Finding businesses where energy investment becomes relevant
Identify businesses where solar, battery storage or energy optimisation becomes a strategic conversation.
Sales Intelligence Brief
SB-03 · Illustrative exampleOpportunity score
85/100
Status
Qualified — medium-high confidence
Industry
Commercial Solar
- Opportunity type
- Energy investment — generation and storage
- Example company
Illustrative client model — commercial solar and storage
Example target: Fenmoor Cold Storage · 240 employees · owner-occupied
- Why this account
- An owner-occupied cold storage operator with continuous high daytime load across 52,000 sq ft of suitable roof. Ownership removes the landlord obstacle that stalls most commercial energy conversations.
- Why now
- Roof strengthening works have been recorded against the main site in the same quarter as a new facilities and energy role. Capital is already allocated to the building envelope, which is the cheapest moment to add generation.
- Recommended action
- Offer a roof feasibility and load review timed to the strengthening works, addressed to the Energy and Facilities Manager with the Finance Director copied.
Research
Company profile
- Sector
- Temperature-controlled storage and distribution
- Size
- 240 employees
- Premises
- Two owner-occupied sites, 52,000 sq ft principal facility
- Load profile
- Continuous refrigeration, high daytime demand
- Roof
- Large single-span, works currently in progress
ICP match
- Commercial premisesMatch
Owner-occupied industrial floorspace.
- High energy usageMatch
Continuous refrigeration load.
- Suitable buildingsMatch
Large-span roof under active works.
- Growth activityPartial
Third unit under consideration, not yet committed.
Ideal customer profile
- Commercial premises
- High energy usage
- Suitable buildings
- Growth activity
Research signals modelled
- New facilities
- Expansion
- Property intelligence
- Sustainability initiatives
- Operational growth
Evidence collected
Roof works
Strengthening works recorded against the principal production site.
Sustainability commitment
Emissions reduction commitment published in the annual filing.
New role
Energy and facilities management position created.
Operational growth
Third unit under consideration on the same estate.
Commercial signals
- Capital already committed to the roof, reducing the marginal cost of installation
- A named internal owner for energy, which shortens the decision chain
- Published sustainability commitment creating internal reporting pressure
Market activity
- Comparable owner-occupied sites in the area have added rooftop generation in the past year
- Customer-side reporting requirements pushing suppliers to evidence emissions reduction
Sales
Who to contact
Paul Ashcombe
Energy & Facilities Manager
Newly appointed owner of the energy agenda and the roof works programme.
Helen Draycott
Finance Director
Economic buyer for the capital case and payback period.
Recommended conversation
Discovery questions
- What is the scope and timeline of the current roof programme?
- How is the site's daytime load profiled across the year?
- Who owns the emissions commitment internally, and how is it being reported?
- What payback period would need to be met for a capital case to progress?
Next action
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